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Rod Heisterberg, Ph.D.

Professor of Business and Management

Dr. Heisterberg has more than 25 years of experience in the fields of information technology and operations management. He conducts research and teaches courses on the application of information technology for enabling strategic management decision-making in digital businesses, virtual enterprises and business ecosystems.

He leveraged a decade of experience as a virtual enterprise architect for Lockheed Martin, which provided the credentials to be appointed the U.S. industry advisor to NATO. There he continued architecting virtual enterprises for a collaborative ecosystem of multinational government-industry programs. He is known as an international thought leader based on his early work in cloud computing, serving as the co-chair of the joint government industry group that authored the first U.S. standard for providing content management applications, Software-as-a-Service.

As an internationally recognized speaker and writer, Dr. Heisterberg authored the Collaborative Commerce chapter of John Wiley & Sons’ award-winning The Internet Encyclopedia in 2004. He contributed a chapter featuring interactive travel marketing solutions for The Handbook for Technology Management that was published by Wiley in 2010.

His latest book, Creating Business Agility: How Convergence of Cloud, Social, Mobile, Video, and Big Data Enables Competitive Advantage, was published by Wiley in 2014.